Down to the Wire... Next week, we start November.  A mere 8 Friday’s away from Christmas.  Only 3 from Thanksgiving. The amount of people and company’s that this time sneaks up [...]

Brand Strategy, Business Plan, Marketing Plan – Oh My! Apart from having to explain what a fractional marketer is and does – the next most often asked question is, what’s the [...]

KISS Method 5 Reasons "WHY" You Need a Fractional Marketer Following the K.I.S.S. method this month, I’m covering one topic – WHY. Whether you’ve been asked by others “why fractional marketing” [...]

Hide Your Head...or Eat Your Cake? The Economic Downturn & Marketing - What It Means to You Talking with friends and fellow business owners, one of the biggest phrases I’ve heard [...]

Epiphany I just had a bit of an epiphany as I was creating my content for the month.  While working on some relevant hashtags for the posts, I started using a [...]

Living with Intention March is always a time of reflection for me as so many milestones have been reached professionally during that month.  Some great, some life lessons that I can [...]

We Interrupt Your Regularly Scheduled Program... Taking a break from the traditional blog this month, I wanted to highlight a conversation had with a fellow entrepreneur on his podcast.  It was [...]

Work is mounting...and so are the needs! As the locating and hiring of qualified talent for different roles continues to evolve in this unknown economy, many businesses are faced with a [...]

Is there a 4th leg to the stool? In last month’s blog, I talked about the old marketing adage that you could have any 3 things, as long as you picked [...]

What decision would you make? As I reflect on my second anniversary of my True Colors Strategy journey, as well as my marketing career, an old adage has repeatedly come up [...]