Blog

Recent Discussions on Targeting within Social Media I’ve recently run into a few prospects and clients who are still wondering what approach to take with social media. It runs the gamut [...]

The Endless & Exciting Possibilities of Grocery Marketing

Enhancing Customer Experience with a Fractional Marketer In today's fast-paced business environment, no matter your industry, customer (audience) experience (CX) has become a critical differentiator. Companies are constantly seeking innovative ways [...]

Navigating Higher Ed: Enrollment and Budgetary Challenges In the ever-evolving landscape of higher education, enrollment trends have become a pivotal indicator of the sector's health. However, recent years have seen a [...]

Unveiling the Art of Business Alchemy: Transforming Challenges into Opportunities In the past 6 months, I've begun to refer to myself as a "Business Alchemist".  I've always been fascinated by the [...]

Navigating Industrial Manufacturing Marketing in a Volatile Economy: The Power of Fractional Marketing It's been a bit since we last checked in, and this time I want to cover something a [...]

Balance Balance. Work Life, home life.  Spending, saving.  Making, buying.  Active, resting. I find that balance is always something one tries to maintain, yet can always easily get out of whack [...]

The Elephant Recently, I gave a seminar on digital marketing.  I started with an image of an elephant, which left people confused until I said I wanted to discuss the proverbial [...]

Pause & Reflect This month’s “blog” isn’t a blog at all, but a query.  Each of you is a master in your own right, and I’m curious, on the heels of [...]

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