The Elephant Recently, I gave a seminar on digital marketing.  I started with an image of an elephant, which left people confused until I said I wanted to discuss the proverbial [...]

Pause & Reflect This month’s “blog” isn’t a blog at all, but a query.  Each of you is a master in your own right, and I’m curious, on the heels of [...]

In the News EINPresswire-634109037-true-colors-strategy-celebrates-4th-year-in-business-book-and-more

Gratitude & Announcement “ 4 is centered around solid foundations, practicality, organization, and welcoming more positive action into our daily lives.” When I started this journey 4 years ago, I truly [...]

Disruptor or Disrupted? “You can be the disruptor or the disrupted.  Which do you prefer?” While attending the NGA, there was a talk about consumer trends and where things are headed.  [...]

Goals & Bucket Lists I accomplished something this year that has been on a to-do list for years. I wrote a book. While I had been plotting the book in my [...]

Down to the Wire... Next week, we start November.  A mere 8 Friday’s away from Christmas.  Only 3 from Thanksgiving. The amount of people and company’s that this time sneaks up [...]

Brand Strategy, Business Plan, Marketing Plan – Oh My! Apart from having to explain what a fractional marketer is and does – the next most often asked question is, what’s the [...]

KISS Method 5 Reasons "WHY" You Need a Fractional Marketer Following the K.I.S.S. method this month, I’m covering one topic – WHY. Whether you’ve been asked by others “why fractional marketing” [...]

Hide Your Head...or Eat Your Cake? The Economic Downturn & Marketing - What It Means to You Talking with friends and fellow business owners, one of the biggest phrases I’ve heard [...]